In 1879, thierry MaShi son, love, love MaShi Charlie Emile will expand, his family enterprises is not only the love MaShi office moved to Paris, the famous and precious avenue 24 blessed with the Elysee presidential neighbour, also let love MaShi out of Paris, to Europe. Love MaShi manufacturing high horse was deeply love the aristocrats of Europe, the brand has become the representative of French luxury consumption. When love MaShi family business on track, they are addicted to innovation, and make a legend.
In 1914, the first world war broke out, the son of thierry one was sent to America for Emile French cavalry department for ordering leather, he deeply into mass production and transportation development will make travel demand more vigorous leather. Amir noticed the zipper's magical function - he's Cadillac sail easily be zipper fixed. This discovery made him very excited, he aware of the opportunities, which was not convinced by Emile europeans known to zip, and so he will be popular and will obtain patent applications, then introduce French zipper in leather products and clothing, became the exclusive product MaShi love.
In 1920, amir become MaShi love, but only when the leaders, carriage has gradually replaced by car, a need to develop new products, amir given in the past years, dedicated to linger in the development of new products, luxurious will saddle stitching process used in handbags, leather and leather on are also creative applies clothing and accessories, these are very elegant and fashionable ladies chase. At the same time, the French also deeply into the zipper for Emile. At the same time, MaShi love for the design of the prince of wales, become the chain golf jacket in 20th century leather clothing, the design of a sensation. Love MaShi acme grace and thus became synonymous with the perfect combination of pragmatism.In the 1930s, as a big economic recession in response, love MaShi launch more real watercooler moment permanent classic series: then was named "kelly" bag, cortex Saca notebook, depeches briefcase (1935) and Chaine d "ancre anchor type bracelet (1938) and special costumes and ms cavaliere horse: all of these newlydubbed jacket MaShi love legends of the list. In those years, cameraman filmed the Monaco new, grace, kelly carrying a saddle bags of love MaShi handbag design of photographs, immediately attracted all the ladies jump. Love MaShi and its formerly known as "women's straps saddle packet" renamed Kelly Kelly, and on a journey around the world.
Since 1976, love since founded a holding company MaShi group and strengthen the global business. Love MaShi fifth family members let - Mr. Wallace Louis du group is surprisingly increasing, the benefit he consistently pursue the perfection.
In march of 2006, Patrick Mr. Thomas was appointed CEO. MaShi global love, Mr. Thomas before the target for members of the family of five, the cultural spirit and the independence of the leadership style together. Under his leadership, love MaShi already entered the independent, active and innovative business field, the company also by unified art department.
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